Internet Advertising

I’ll explain about internet advertising as I’ve had a number of questions about advertisements on blogs, websites, and even on Facebook. Most of these advertisements are from Google. A person or company wanting to advertise their products or services pays Google an amount of money to place their ad. If the advertiser pays $500, Google will run their ad during certain time periods determined by the advertiser until the $500 runs out. The program is called Adwords.

To deliver those advertisements, Google has a program called Adsense. That is where folks like webmasters, bloggers and the like set up an account with Google and provide space on their media for those ads. They can specify the size and placement. Every time you, the prospective customer clicks on an ad, Google records it to the account where the ad was clicked. Google then pays into that account according to a formula based on ad type, frequency, size, and many other factors. Some ads pay out a penny, while others can be more than $10. This is one way webmasters and bloggers make money from their media with internet advertising.

The ads you see depend on a very complex system where Google tracks your internet use and put ads in front of you depending on its perception of what products you might like. It is amazingly effective. You may have wondered why you see certain ads others do not see. Now you know.

Other internet advertising you may see are known as Affiliate ads. The media owner signs up for an affiliate account with one or more businesses that might fit the interests of his targeted readers. A prime example of this is You may see Amazon based ads for a particular product. When you click and buy these products, the affiliate gets a small percentage of the sale as a commission. Other Amazon based ads will have you click on a link to the site. That click is identified with the affiliate’s account number and any product you buy will get the affiliate a commission.
Sometimes media owners accept internet advertising from businesses. The business owner pays for a certain number of insertions of a particular size ad for his business that he feels will attract sales from that particular blog or website. This is a more conventional form of advertising.
I have these kinds of advertising on our website and blog, as do many other RVers with blogs and websites. It can cost quite a bit to keep a website and/or blog up and running. That small income stream from advertising can keep these sites on the internet.

LTRVD0284 Orlando, Emergency Vet Visits, Camp Host Positions

We answer a mail question about getting started full-time RVing with small children. John also describes how he replaced the plastic motorhome bathroom sink with a porcelain model. Next we discuss our great Orlando weekend with our son and new daughter in law. We talk about International Drive, the CSI Experience , Wonder Works , and other I-Drive attractions. Then we talk about Workamping as a Camp Host. We look at the questions you should ask before accepting a Camp Hosting job. Kathy discusses emergency vet visits for your pets, and how to prepare in advance John discusses our new web page on Towing a Travel Trailer . John reads a funny piece on RV definitions.

LTRVD0283 Towing a Vehicle

We start as usual with the weekly mail and then move on to our trip to Orlando’s International Drive and the Bass Pro Shop there. John discusses a new series of Web pages on All About Towing. The feature is on towing a vehicle behind a motorhome. We mention the Motorhome Magazine annual towing guide . Another reference is Remco Industries who make equipment for modifying vehicles to make them towable 4 wheels down . Then we move on to the companies that make tow bars and tow bar base plates. They are and . Almost all this material is in the new webpage Towing a Vehicle on the Living the RV Dream website. We finish with a tip about avoiding distractions when hooking up and unhooking.

LTRVD0282 Campground Amenities, Winter RV Camping

After the mail, Kathy discusses campground amenities many people want as well as some of their dislikes. We talk a little about what’s new on the Living the RV Dream website Kathy discusses campsites at rest areas at some of the Ohio Turnpike Service Plazas. Check them out at Next John does an in depth discussion of winter RV camping¬† and what measures to take to be comfortable in the cold.

LTRVD0281 Geocaching history, Rodriguez interview, RV refrigerator recall

After the mail, we talk about the history of Geocaching and some little known facts. Then we move on to the upcoming Florida Mega Geocache event in the Ocala National Forest in October. Next we have a great interview with friends and long time listeners Angel and Teresa Rodriguez. They are soon to move into the full-time lifestyle. Next John discusses RV absorption refrigerators and the problems they can cause. We discuss RV refrigerator fires and the recalls by Norcold and Dometic